Case Study: AudioBoom

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About AudioBoom

AudioBoom specialises in hosting, distributing and monetising spoken-word audio content. They work with around 4,000 podcasters, broadcasters and advertisers, including the BBC, Associated Press, NBC Sports and Yahoo!, to create the right match between the content creator and advertiser. 

The Totally Football Show is a prime example of their work in action. As a podcast which is aimed primarily at males, it is used to advertise products such as Gillette or Dollar Shave Club.

A former start-up company, AudioBoom has evolved into a tech company who respond to new leads as quickly as possible. 

What was the challenge?

AudioBoom has headquarters in London with additional offices in New York, Melbourne and Mumbai. Their travel requirements frequently take their staff back and forth across the Atlantic, to the USA and Canada, often at the last minute. Their CEO spends a lot of time in the USA as well.

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The solution

When searching for a travel management company, AudioBoom were drawn to Corporate Traveller Production, Sports and Creative. Being part of the Flight Centre Travel Group meant having access to specialist entertainment airfares and discounted or free excess baggage. Corporate Traveller’s specialism in working with the creative industries was also appealing. AudioBoom recognised that we have the experience to meet their unique and sometimes complex travel needs. Alexandra MacLeod – who books AudioBoom’s travel – says that without Corporate Traveller she wouldn’t have known where to start – or even where to go for quotes.

Results

Corporate Traveller's emergency assistance service has been particularly useful for AudioBoom. When one of their travellers had a family emergency just after landing in New York, he needed to return home immediately. Corporate Traveller made it happen. Only 20 minutes after landing, he was booked on the next flight by Lauren from the out-of-hours team, despite it being 3 am in the UK at the time. Corporate Traveller was there when AudioBoom needed them.

Alexandra describes her Expert Travel Consultant at Corporate Traveller as “amazing and unflappable, even when we call her with many itinerary changes”. She sources the best options for AudioBoom’s travellers, giving Alex full confidence in her abilities. Alex comments, “I’m the one flapping; she isn’t. Changes always seem to happen late on a Friday afternoon and yet she will still help out”.

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